Job Description:
The responsibilities associated with this position are not limited to the above description and may be modified at any time.
Responsibilities: The EMEA Marketing Director is responsible for the marketing activities of NBC Universal’s International New Media department throughout EMEA, in coordination with NBC Universal’s global strategies.
• Lead New Media marketing efforts for NBCU’s filmed entertainment and television product across EMEA;
• Drive growth of New Media revenue through proactive marketing and promotional campaigns with regional cable, satellite, broadband, internet, mobile and other platforms;
• Responsible for planning and management of marketing budget within region;
• Formulate strategic marketing plans and priorities through research and analysis of market/country data to enhance the support of the platforms resulting buy rates of NBCU products in territory;
• Cultivate and maintain strong customer relationships with New Media clients;
• Work collaboratively with cross-functional groups across international divisions of NBC Universal, including International, Theatrical, TV Production and Home Entertainment;
• Manage and approve creative marketing assets for the region working closely with the creative services teams in London and LA;
• Performs other marketing and promotional duties and/or special projects as assigned;
• Travel in territory with the sales representatives.
Requirements/Skills
• Extensive experience within international TV/Film product marketing
• New Media / Digital Media experience strongly preferred
• Strong understanding of New Media marketing and solid relationships with international satellite/cable/broadband customers
• Experiencing leading large scale pan-regional marketing campaigns
• Ability to interact with diverse groups internationally
• Solid leadership and communication skills and proven sales skills
• Ability to effectively handle multiple competing priorities
• Strong team player
• Languages an asset
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